Dr. Roger Firestien delivers research-backed training that helps people think creatively, solve tough problems, and drive better results.
Creativity that drives real-world results
Dr. Roger Firestien’s courses offer practical, research-based tools to strengthen innovation, leadership, and problem-solving, so you can make an impact right away.
Innovation made practical
Learn how to apply creativity to solve real challenges.
Backed by experience
Gain insight from decades of creative problem-solving expertise.
Actionable learning
Hands-on activities reinforce skills that stick in work and life.
Practical tools for applied creativity
Research-backed courses that blend real-world stories with actionable techniques, helping learners break barriers and apply creativity with confidence.
Free course preview
Learn how to generate breakthrough ideas using the “forced connections” technique. Discover how everyday objects can spark fresh solutions to any challenge.
Build your team's skills in key topic areas
Creative problem-solving
Tackle the real problem—not just the symptoms—by reframing challenges and asking better questions that spark breakthrough ideas.
Breakthrough thinking
Use tools like forced connections and creative excursions to unlock bold, unexpected solutions when you're feeling stuck.
Brainstorming
Ditch ineffective brainstorming. Apply proven techniques that help teams and individuals generate more original, high-quality ideas.
Evaluating ideas
Shift from shutting down ideas to strengthening them. Learn to assess creatively and build a more innovative team culture.
Pitching & storytelling
Make your ideas impossible to ignore. Communicate with clarity and impact to gain buy-in and accelerate action.
Creative change management
Harness creativity during times of uncertainty. Adapt faster, anticipate obstacles, and innovate with confidence.
Available translations
Reach more learners with training that speaks their language — no barriers, just impact.
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Why Innovate? When the Rules Change, Creativity Is King
Learn why creativity is critical in times of change. Discover how to anticipate problems and apply forward-thinking ideas for lasting business success.
To Get Better Ideas, Solve the Real Problem
Learn how asking the right questions sparks creativity. Redefine problems, uncover root causes, and unlock breakthrough ideas with smarter inquiry.
Take an Excursion – Create a Breakthrough
Discover how stepping away and connecting with nature can spark breakthrough ideas. Learn to use the world around you to unlock your next big “aha!”