State of the learning platform market

State of the learning platform market: COVID-19’s impact

This year has been marked by cataclysmic changes to how we work and how we live due to COVID-19 and the ensuing shift to work from home. In October 2020, OpenSesame conducted a state of the learning platform market survey completed by 29 LMS and LXP providers to collect observations and trends in the industry alongside COVID’s presence.

Learning platform providers growing despite COVID-19

While learning platform providers continue to express concern about the impact that the economic slowdown will have on learning and development budgets, they are still seeing growth and project continued growth in Q4. In fact, 65% of providers surveyed have seen year over year growth despite COVID-19 and 62% of platform providers added new customers in 1H. 2020 Customer churn has not been an issue this year for most providers and 72% report a forecast of adding upwards of 10 new customers this quarter.  

Adjusted plans for customers and providers alike 

Generally speaking, 25 of the learning platform providers shared that they are excited companies are moving to online elearning training programs due to shelter-in-place and that they will be able to experience the many benefits that come with online learning programs. This could have long-reaching ramifications as more organizations make online training their new normal.  

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